An online MBA with a marketing specialization degree prepares you for a marketing career working with senior management within a variety of organizations. A marketing MBA degree teaches you how to understand consumer behavior, develop effective advertising strategies, and communicate with consumers and businesses. Your MBA can lead to executive positions in advertising, public relations, and corporate management.
This is a bare-bones marketing plan template. It contains headings for the basic essentials including situation analysis, market segmentation, alternatives, recommended strategy and its implications.
The marketing curriculum prepares students with a solid foundation in the fundamentals of marketing strategy, consumer behavior and marketing research.About 80% of MBA marketing jobs are in the service sector, and this growing area is a particular strength of the Smith Marketing program.